I’ve now completed my pilot research interview, transcribed the resulting audio and conducted a very brief analysis of the data. These are six of the more important things the pilot has taught me.
- I was accurate at estimating how long the interview would take. I recorded just over 46 minutes of audio, having initially estimated 45-60 minutes. This is good, as if the interview had gone on for longer it would have become too difficult for me and the interviewee to concentrate.
- When listening back to the audio, it became apparent that some of the questions I asked were too long, too rambling and in some cases, were confusing because I was asking for 2 or 3 things at the same time. A bit like that last sentence really. I’ve gone back through my interview schedule and revised the questions into what I hope are shorter, pithier and better phrased questions that will be easier for my participants to answer.
- I was reasonably accurate at predicting how long an interview takes to transcribe. My original expectation was around an hour’s effort to transcribe between 5 and 7 minutes of speech. That turned out to be about right. Just as importantly, I’ve now discovered that it’s much easier to transcribe an interview if I don’t interrupt too often and try not to speak over my interviewee.
- I was able to gather data that suggests I’ll be able to answer my research question. Hurrah! However, I’ve also realised that some of the questions I asked can be replaced by ones which more closely align to it. My supervisor agrees, so I’ve submitted a revised interview schedule that I believe will work better.
- I have no shortage of willing participants. However, scheduling an interview is a little trickier than I first anticipated. Having a ‘plan B’ is useful when real life means that a participant can’t make it at short notice.
- Qualitative studies produce lots of rich data and there isn’t enough time in the day to be able to analyse it from every possible angle. Having a well-defined set of methodological tools to start the analysis from is definitely useful, but to get the best out of the data you need to go beyond them – or at least, I need to use them in more depth than I did on the pilot interview data.
Oh, and number seven – never do a piece of qualitative research without piloting it! I’m certain that without the pilot session I would have ended up with poorer data to analyse in respect of my research question and the job of transcribing it would have become much harder. My golden rule (and note) from last time therefore still applies:
If you’ve conducted a research interview, what’s your formula for success?